Disable the File downloads option in Enhanced Measurement to avoid double tracking. These reports have a higher likelihood of data being grouped under the (other) row because of the many high-cardinality dimensions in those tables. How to create a new predictive audience in GA4. Metric: Sessions. In the “Property” column, click on Audiences. Remember that, in GA4, custom dimensions, and metrics are replaced by. Step1: Follow the link mentioned above and select GA4. Edit existing channels, add new channels, or remove existing channels (see instructions below). While certain metrics and dimensions come pre-configured by the tool, others require. By Ben January 23, 2023 October 11, 2023. Step-2: Click on ‘Events’ (under ‘Engagement’): Step-3: Scroll down and then click on an event name. GA4 prioritizes engagement metrics to help web managers understand what content drives site activity. From here, you’ve got the groundwork to start building custom GA4 dashboards. Enter a parameter name as " page_load_time ," and select " Seconds . Step-3: Click on the ‘ Create Custom Dimensions ‘ button: Step-4: Enter a name for your custom dimension. This is not the case with Universal Analytics. By default the preset reports are fewer than those of Universal Analytics, however, you can use the exploration tab in order to build your own custom report. Beyond dimensions, custom metrics are about counting or quantifying specific data points. The Analytics Admin API V1, which supports GA4, does not currently have methods to create custom metrics/dimensions. The final step is to test the tag, triggers, and variable in your GTM container. Cardinality and system limitsCreate dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andSo when comparing goal-based metrics to conversion-based metrics in each version, expect to see some differences. You can enter the name of a metric or scroll through the drop-down to select a metric. Finally, GA4 is very privacy-focused while UA is not — it relies on machine learning to do predictive modeling, eschewing the need for third-party cookies. ”. The best way to get the full value of these new features is to think outside of the box and strategize how you can use them beyond what you are doing now. They're not about tracking visits but about capturing interactions. First, you’ll need to go to the GA4 admin section and go to the custom definitions section. In Admin, under Data display, click Custom definitions. Views. In Event property, enter the name of the event parameter. There is also an easier way and it’s recommended if. Increased Parameter Value Character Limit for GA4 360 Customers. In the Collections section, click Edit collection below the collection where you want to add the report. Step-5: Make sure the scope is set to ‘Event’:Step-6: Type ‘ landing page ‘ in the search box: Step-7: Drag and drop the ‘ Landing page ‘ report just below the ‘ Pages and Screen ‘ report and then click on the ‘ Save ‘ button: Step-8: Click on ‘ Save changes to current selection ‘: Step-9: Click on the ‘ Back ‘ button on the top left-hand side:Archive custom dimensions and metrics. Google Analytics uses this information to populate engagement metrics like User engagement and Average engagement time. Review the list of entities in Analytics (e. If you're migrating from Universal Analytics and want to understand how the calculation for bounce rate is different in Google Analytics 4, see [UA→GA4] Comparing metrics: Google Analytics 4 vs Universal Analytics. Follow the below steps to create a path exploration report in GA4. , when customizing a report). Drag metrics in the list to reorder the metrics in the table header. In GA4, custom dimensions and metrics are set based on your event parameters. You can create up to 50 custom metrics per property. Drag the funnel report from the card on the right, and drop it under a topic on the left. Learn more about custom dimensions and metrics. Learn the importance of custom reports for marketers, including how to bring call data into GA instances to understand the impact of digital behavior on offline conversions. Beyond dimensions, custom metrics are about counting or quantifying specific data points. For example, a custom metric would be the ideal choice if you wanted to track the average reading time for a blog post or the total number of shares for an article. Now all these 2147 people who visited your website have one. GA4 Gives Marketers More Control. Type. Step 3: Now click on ‘Analysis Name’ to give a descriptive name to the report. If you want to measure the characteristics of a GA4 dimension that cannot be measured by any default metric, then. Device, app, web, stream and platform: dimensions & metrics (GA4)Paste this URL to the Tag Assistant, then click Connect. #12 GA4 Custom metrics vs. Typen aangepaste dimensies en statistieken. In Event property, enter the name of the event parameter. Step 2: Select a GA4 property that you have access to. If desired, click +add filter. Review the list of entities in Analytics (e. Processing. Switching to GA4 will be no easy feat. In the row for an existing group, click > Copy to create new. e. According to a statement from Google, the. If desired, click +add segment, and add up to four segments. Next, tap the menu tab labeled Custom Metrics and then tap the blue Create custom metrics button on the right. This means that the two analytics platforms collect, process, and report the same data differently. Some standard reports, such as the Pages and screens and Events reports, include engagement metrics by default. calculated metrics – a way for users to combine standard or custom metrics using mathematical formulas. 1. Optionally, add it to the GA4 navigation menu. runRealtimeReport This method returns a customized report of realtime event data for. You can also have 25. Google Tag Manager: Create a trigger and tag in Google Tag Manager to track PDF downloads. Configure the tag by selecting the GA4 configuration tag and specifying the event name and parameters based on your tracking requirements. Setting up the GA4 custom event in google Tag Manager (GTM) Step 1: Enable scroll variables. Custom metrics with third-party tools To create a new custom metric in Google Analytics 4, go to your GA4 property view and navigate to Custom Definitions. To access the Google Analytics report builder, click the customize report button (looks like a pencil) in the upper-right corner of any. Goals can be based on a destination (URL), Duration, Pages per session, and Smart goals. 3. [GA4] Custom dimensions and metrics; 3 of 20 [GA4] Archive dimensions and metrics; 4 of 20 [GA4] Calculated metrics; 5 of 20 [GA4] Collect data about your. A list of available metrics will be presented, and you can select the ones you want to include in your report. Go to your GA4 property view and click on the “Configure” tab. To access the Google Analytics report builder, click the customize report button (looks like a pencil) in the upper-right corner of any. GA3 (excluding GA 360) supports only 20 custom dimensions and 20 custom metrics. In the digital marketing world, it’s like the new model of your favorite car. As such, you can consider GA4 custom metrics as custom parameters. Google provides over 100 options, and you can create your own as well. Data Freshness: 4-8 hours Less than 4 hours: Event parameters: 25: 100: Custom Dimensions: 75: 225:. By understanding these 10 key metrics, you can use GA4 to make data-driven decisions that will help your small business grow. GA4 (Google Analytics 4) Metrics Tutorial with Free Google Analytics 4 Ebook; GA4 (Google Analytics 4) Custom Metrics Tutorial; What are Predictive Metrics in Google Analytics 4 (GA4) GA4 Ecommerce Conversion Rate – How to find and use it. Other dimensions and metrics that you might need are a bit harder to access. 3. io for free. In GA4, with User-ID in the reporting identity, User ID de-duplication is present across all reports. For example, let us suppose 2147 people visited your website yesterday via Google organic search. To do that, open the report as an exploration and then create a funnel report based on the exploration. The API provides these key features: The API allows you to request not only built-in metrics but also combination of metrics expressed in mathematical operations. Check the “Update” box for each custom metric you want to update. Explorations combine the features of GA4’s custom reports with its AI capabilities, and allow you to create extremely detailed, granular reports and visualizations from scratch. Migrate from UA to GA4. Click the “ Add A Field ” option. Custom Definitions. From there you select either custom dimensions or custom metrics. The ratios can help you understand how well you retain users over time — higher ratios suggest good engagement and user retention. Anytime Google doesn't provide a dimension or metric for an. Creating a sample segment overlap report. Use Explorations to explore your data in depth and answer complex questions about it. #3 Data thresholding is not the same as data cardinality (which results in the (other) row. Behind the scenes, this connector uses GA4 Data API providing aggregated data from the last version of GA. Learn all about GA4 Custom Metrics. Universal Analytics measures screenviews in separate mobile-specific properties, whereas GA4 combines both web and app data in the same property. Sending more than one parameter along with an event is termed a custom parameter. Next, tap the menu tab labeled Custom Metrics and then tap the blue Create custom metrics button on the right. Distance (Feet,. Before you set user properties, create a user-scoped custom dimension in Google Analytics so you can report on the user property once Analytics collects the user property. When you identify the custom metric as a cost and/or revenue metric, you can restrict access to it when you configure user roles that restrict access to cost and/or revenue metrics. If you have many metrics in the table, you may need to scroll to the right to view the metrics. Edit existing channels, add new channels, or remove existing channels (see instructions below). Once you’ve loaded a page using Google Tag Assistant (aka preview mode), select the ‘Window Loaded’ data layer event on the left. runReport. Click +add dimension, and add up to six dimensions. You will have to (re)calculate them, which can require. Step 1: Go to your Google Analytics 4 property and click on ‘Configure’. 2. I open Reports > Library > create new report. Step 5: A configuration panel will open like below. Audiences and remarketing. Custom dimensions and metrics allow you to combine GA4 data with non-GA4 data, such as CRM data 2. Instead of categorizing or labeling data, custom metrics measure it. In our case, we will select ‘Sample Website’ with the domain ‘example. Metric conditions. In this tutorial, we will define custom dimensions and metrics in Google Analytics 4, explain how they work, and show you how to use them with Google Tag Manager (GTM). Step 4: Now. Now it’s time to create a funnel report in Google Analytics 4. By understanding and effectively using custom metrics, you can gain deeper insights into your users' behavior and optimize your marketing strategies accordingly. If you are using explorations or custom reports in the Google Analytics UI (GA4) , update the saved explorations and reports to only use the compatible fields. In Google Analytics, click Admin. Active 1-Day Users, Active 7-Day Users, Active 28-Day Users, Active Users, Event Count. In Metric name, enter a unique name for the new metric. To see where people exit your site: 1. Metrics. In the 'Dimension values' drop-down, select the page path or screen class. Click Custom definitions. This is an underlying metric showing you the average time your webpage was in the focus of your user. GA4 proves to be an incredibly valuable tool, offering extensive insights into your website’s performance. Google Analytics 4 places a. Follow the below steps to archive a user property: Step-1: Navigate to your GA4 property view and then click on the ‘Configure’ link: Step-2: Click on ‘Custom Definitions’. Enter a new group name and optionally a new description. g. In Admin, under Data display, click Custom definitions. It works perfectly,. In the Custom metrics tab, click Create custom metrics. Custom metrics are user-defined metrics. [GA4] Custom channel groups; 16 of 20 [GA4] Create content groups; 17 of 20 [GA4] Differences in user counts; 18 of 20 [GA4] Cookie usage. This article explains each prefix (or scope) and the type of information you can expect to see based on the scope. The number in the circle denotes the count of events recorded during the minute. To change the default timeout of 30 minutes for web sessions: In Google Analytics, click Admin. Build tailored reports and calculate custom metrics outside of GA4; Create self-updating graphs and dashboards; Try Coupler. Google uses these three terms frequently within their interface and documentation, and they can be a bit confusing. Explorations combine the features of GA4’s custom reports with its AI capabilities, and allow you to create extremely detailed, granular reports and visualizations from scratch. Looker Studio is a powerful tool for visualizing fully custom dashboards and reports in which we can connect GA4 directly to show analytics data on different fitting charts. Another consideration to make is the number of custom dimensions and metrics you will need and if they align across your data streams. Step-2: Now click on ‘Audiences’. The suggestions will continue to improve as more data is collected. Custom metrics – These are user-specified metrics that are created when you want to measure GA4 dimension attributes that default metrics don’t capture. When viewing the report, click Add comparison in the top right. We recently made improvements to default channel grouping for Google Analytics 4 properties. Unfortunately, you won’t be able to apply segments to your data (from GA4) in Google Data Studio. Click Configure. In Google Analytics Universal, you can capture custom metrics directly, meaning that you send numeric data with an event or pageview hit explicitly as a custom metric. GA4 (Google Analytics 4) Metrics Tutorial with Free Google Analytics 4 Ebook; GA4 (Google Analytics 4) Custom Metrics Tutorial;. In Metric name, enter a unique name for the new metric. Step 3: Click on “Funnel Exploration” report. Linear. Since it is the fourth version, it is called GA4. Unit of measurement Details; Currency: When you select Currency, you must also identify if the custom metric is a cost and/or revenue metric under Data type. Custom Parameters. When two events are setting the same parameter, you can merge them into a single dimension. 4. Typically, the information stored in custom dimensions, metrics, or events is considered static; you may, in some cases, want to overwrite the default. It is possible to create custom dimensions and metrics in GA4. GA4 eCommerce has lots of built-in dimensions and metrics, but these alone won’t meet your needs. The Google Analytics Reporting API v4 gives you access to the power of the Google Analytics platform ( Universal Analytics properties only ). Click Custom definitions. Creating a sample path exploration report. Analytics shows an empty report or exploration with the text "No data available", the text. . One-time setup for fast access to specific page metrics going forward; Cons: Only available for users with Editor or Administrator level access; Only you can see custom reports you make. If you only need one dimension or metric, look at the -- comments in the example query and copy the part you need from. In your Google Analytics Admin area, choose your property and visit Custom Definitions. Implications Of Removing Rule-Based Attribution. Name the metric ‘Scrolls’ and set Event parameter to ‘scroll_count’. According to a statement from Google, the. In the Property column, click Data Streams. Then, fill out these fields: Event name – How your metric will be listed. In these examples, replace GA4_PROPERTY_ID with your Property ID. Tracking the crucial GA4 metrics, dimensions and events – making the most out of GA4. There is also a way to have all your reporting needs, and you can connect both your Google Analytics properties (Universal Analytics and Google Analytics 4) to the Looker Studio. You can add the following parameters to your destination URLs: utm_id: Campaign ID. 系統會使用您網站或應用程式中的自訂 事件參數 及 使用者屬性 ，建立自訂維度和指標。. Save the Changes. 5. You could create a free-form exploration called "Entrances and Exits". Use AgencyAnalytics to present your clients’ GA4 metrics in a way your clients will understand. Active 1-Day Users, Active 7-Day Users, Active 28-Day Users, Active Users, Event Count. Step 2: Click on ‘New’ to create a new scroll event tag for the GA4 property. Setting up the GA4 custom event in google Tag Manager (GTM) Step 1: Enable scroll variables. In both the preformatted and custom reports, you can use multiple. In de tabel staan limieten voor het aantal aangepaste dimensies en statistieken dat u maakt voor standaard- en premium property's. Match the index number with the configuration in Google Analytics. Enhanced Measurement: Enable the File downloads option in the Enhanced Measurement settings within your GA4 account. GA4 event classification. In the left navigation, click Admin. I created a “Page Load Time” event in GTM and I created a custom metric in the GA4 account that matches up with the page load time parameter I have set up in the tag. To track custom or recommended events, create a new tag in GTM and choose the “Google Analytics: GA4 Event” tag type. Description – Add a comment. You can also customize a report and create an exploration to include. Metric aggregations feature allows you to derive sum, minimum, maximum, count for each metrics through dimensions. Step-4: Click on the three dots menu and then click on the ‘ Duplicate ‘ option from the drop-down menu: Step. Scope – Event or user. Click Create new channel group to start with a copy of the default group. Step-2: Click on ‘Data Streams’ under the ‘Property’ column. This metric is populated automatically. Click Create new channel group to start with a copy of the default group. Step 1: Log in to your Google Tag Manager console and click on ‘Tags’ in the left-hand side menu. As of today, GA4 supports only 2 scopes for custom dimensions: event scopes and user scopes. To be able to view call information in GA4 you need to setup custom dimensions and / or custom metrics. Google Analytics 4 (GA4) has a powerful feature called custom dimensions, which lets you collect and analyze data specific to your business. Calculated metrics are metrics that combine one or more existing or custom metrics within a mathematical formula to produce a new and potentially more valuable metric. The Players Module supports Google's Universal Analytics and Google Analytics 4 (the "new version") data model. This is a required key for GA4 data import. Here’s the custom metric configured in GA4: Step 5: Test and Publish. Step 2: click on ‘Create custom dimensions’ button. If you're migrating from Universal Analytics and want to understand how the calculation for bounce rate is different in Google Analytics 4, see [UA→GA4] Comparing metrics: Google Analytics 4 vs Universal Analytics. In the row for the custom dimension or metric, click > Archive. The process by which campaign and traffic-source data is sent to Analytics and populated in reports has the following steps: Collection – values are sent to Google Analytics in the campaign and traffic-source fields using the SDKs or tracking code. I have recently started to use Google Analytics 4 for event tracking, using Google Tag Manager to send events to Analytics. In UA, you must look for the built-in Event Category/Action/Label taxonomy and memorize indexes for custom metrics and dimensions. This happens in Explorations if you try to add the dimension or metric to the exploration. Click Admin, and navigate to the view you want. You may need to scroll down the 'Metrics' dialog on the right to see the Add metric drop-down. GA4 is the next generation of analytics. Step-1: Log in to your Google Analytics 4 property and click on ‘ Reports ‘. One way to see data about entrances and exits is to go to Explore create a free-form exploration. Before you create any custom events or dimensions/metrics, check if GA4 already collected them. If you have many metrics in the table, you may need to scroll to the right to view the metrics. Then, click Save. Restricted metrics are available in metric pickers associated with reports (e. GA4 Custom Dimensions Vs. Inflow’s CallRail GA4 Configuration Tool quickly and easily creates the Custom Dimensions, Custom Metrics, and Conversion Events you need to see your CallRail data in Google Analytics 4. Whereas GA4 supports 50 event scoped custom dimensions and 50 event scoped custom metrics. Go back to your report, and click Data > Event. Other parameters require you to create custom dimensions and metrics to see the parameter values in Google Analytics. Universal Analytics measures screenviews in separate mobile-specific properties, whereas GA4 combines both web and app data in the same property. Custom Channel Groups are specified in an API report request by the dimension's scope and. With the help of unnest and parse for dates or timestamps we can do the trick. Save the report. So metrics include things like number of active users, number of first-time purchases, number of checkouts, etc. The number of new unique users who logged the first_open or first_visit event in the specified date range. In the 'Dimension' drop-down, select 'Page path and screen class'. In the row for the custom dimension or metric, click > Archive. A lot of Google Analytics 4 dimensions and metrics can be derived straight from the tables without performing. And after watching the video on using event parameters effectively in GA4, you should have a good sense of what you. Custom reports and default reports with secondary dimensions, comparisons, and filters are served by larger aggregated tables with higher row limits. In the world of GA4, 'events' are the new cool kids on the block. Some marketers love it. Click to remove a metric from the table header. It is okay if the parameter is being set by more than one event, because all events with the identified parameter will feed the new. Step 1: click on ‘Custom definitions’ under the GA4 property. Explorations gives you access to data and analytical techniques that aren't available in reports. This GA4 reports guide covers many of the new out-of-the-box reports available in Google Analytics 4. Jan, You are correct that the Google Analytics Management API V3 cannot be used to configure GA4 properties. Create new dimensions and metrics from event parametersIf you haven't customized your data collection code, you probably do not need to read this article or use custom dimensions and metrics. Step 2: click on ‘All events’ and select the event of your choice. OR. First Click. Custom metrics are user-defined metrics. Google Analytics 4 taps AI to surface insights, enable custom metric tracking, and provide data-driven recommendations. Make sure you are in the correct account and property. Based on campaign goals, segment audiences by dimensions, metrics or events. Previously you needed to register ‘Tax’ and ‘Shipping’ as a custom metric in GA4 to be able to explore them in greater detail. Click Add metric to add a metric. By selecting the desired metrics, dimensions, date range, and the name of the BigQuery table to query, the tool automatically generates a. com’. Click +New Custom Table. Whenever you create a custom parameter, you need to create a corresponding custom dimension or metric so you can see that data. Step 4: An overlay will appear like below. Click Archive. Review the list of entities in Analytics (e. You can set up the following types of custom dimensions and metrics. Here are just a few examples of custom dimensions: is_newsletter_subscriber; page_brand;. Average engagement time is available in Explorations, Customization, and Custom Insight. Weekly Active Users (WAU): the number of active users in the last 7 days. Get the FREE e-book on Google Analytics 4 – GA4 (142 Pages) Download the FREE ebook. In Admin, under Data display, click Custom definitions. In the tab connected to the Tag Assistant, fill in your form again. Click on the ‘Free form’ template. Step 2: Navigate to the “Explore” section. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions and Registering certain parameters as custom dimensions (or metrics) can be done in the GA4 UI: Build a Funnel Report. This name will appear in your GA4 reports, so use a descriptive name: Note: You can always change the dimension name later if you want. In Event property, enter the name of the event parameter. Enter a new group name and optionally a new description. Analytics for beginners. 詳細レポートをカスタマイズして、レポートに表示されるデータを変更するには、編集者または管理者の権限が必要です。各 Google アナリティクス プロパティごとにカスタム レポートを最大 150 個作成できます。概要レポートをカスタマイズする場合は、概要レポートと「レポートのスナップ. On the left, click Explore. Create client reports that show the full picture of your marketing efforts–in minutes! 4. ) Map Universal Analytics custom events to Google Analytics 4 Only necessary if you have Category/Action/Label events. Metric conditions let you create segments based on predictive metrics, for example, In-app purchase probability is above 90th percentile. Method: properties. Next, you can create a new dimension or metric and give it a name and scope. [GA4] Custom dimensions and metrics; 3 of 19 [GA4] Archive dimensions and metrics; 4 of 19 [GA4] Collect data about your users; 5 of 19. Custom metrics are accessed similarly to custom dimensions, but are only available on a hit level. Custom metrics and dimensions. If you want other GA4 users to see them, you have to share them first. And that’s it! How to Create Audiences in Google Analytics 4. IMPORTANT NOTE: Events may take up to 24 hours to show in GA4. #12 GA4 Custom metrics vs Universal Analytics Custom metrics. Check the “Update” box for each custom metric you want to update. For all of these variables, use the plus button to pop open a menu to view and save/import predetermined and custom. 4. Custom metrics belong to the most powerful features in Google Analytics. Select your GA4 data source. You can now create custom ecommerce reports or edit standard ecommerce reports using these new Google Analytics 4 dimensions and metrics. The default reports in Google Analytics help you monitor your key business metrics. Also make sure the Scope of the metric is ‘Event’. Event conditions let you create segments based on particular details about one or more events. Enable enhanced measurement: Activate enhanced measurement in your GA4 property to access more detailed insights about user interactions. see this article on Custom channel groups in GA4. , audiences, explorations) that use the custom dimension or metric. Enter a Parameter Name. Select the web property for which you want to set up cross-domain tracking. A dimension is one of the attributes of your website users. Analytics for beginners. The resounding advice? “Implement it early and start playing with it now, says” Hogan. It’s very easy to get lost in that maze. Step 4: Click on ‘Create a custom audience’. In Admin, under Data display, click Custom definitions. Step 1: click on ‘Custom definitions’ under the GA4 property. Step 3: Give a proper name to your tag and click on ‘Tag Configuration’. Click on ‘Report Snapshot’ in the reporting menu. GA4 allows you to customize the dashboard, enabling you to see the reports that matter most to your. The scope is like the rules of the game. New Bounce Rate in GA4. Step 2: Create a Google Analytics Alert. If you only need one dimension or metric, look at the -- comments in the example query and copy the part you need from the. It can take up to 24 hours before custom metrics are processed in Google Analytics. Instead of categorizing or labeling data, custom metrics measure it. You can include any event parameters sent with the event when it is logged. Step 1: Open the GA4 – Google Merchandise Store demo property. Navigate to the “ Resource ” tab and select “ Manage added data sources “. GA4 proves to be an incredibly valuable tool, offering extensive insights into your website’s performance. Event-Scoped Custom Dimensions. Custom Metrics. Follow the steps below to use automated insights in GA4: Step 1: Log in to your Google Analytics 4 account. Step 1: Navigate to your Google Analytics 4 property and click on the ‘Explore’ menu. First, we will see how easy it is to create scorecards using GA4 data in Looker Studio. In Universal Analytics, there are two User metrics: Total Users, and New Users. In the Custom metrics tab, click Create custom metrics. I select page path and screen name as a dimension, then add event value as a metric, along with event count. Google Analytics 4 did not even have bounce rate when it first launched, but the metric was added in 2022 after much outcry. This metric is populated automatically. Click Archive. This is two less than UA’s custom scopes which covered session and. You will now see a list of available audiences below. Or, for more beginning users, there’s the template gallery. Create a funnel exploration. You can also use custom metrics and dimensions as segments and secondary dimensions in standard reports. In doing so, companies can add additional, previously unavailable, or outdated metadata to hits that have already been collected and processed by Google Analytics 4 (GA4). Migrate from Universal Analytics. Custom dimensions and metrics did exist in UA, but they were used in very different ways where you had to specifically set them up and then send data to them. GA4 Ecommerce is challenging especially if you want to get everything done in a very short period of time. #2 Minutes Stream – This stream shows the events logged in the last 30 minutes in the form of a series of circles. Step-1: Navigate to your GA4 property and then click on the ‘ Admin ’: Step-2: Click on ‘ Data Streams ’ under the ‘ Property ’ column: Step-3: Click on the name of the web data stream whose web session you want to configure: Step-4: Scroll all the way down and then click on the ‘ Configure tag settings ’ link:Event Scoped Custom Dimensions in GA4 – Tutorial #7 GA4 Metrics. Click Tag Configuration > Google Analytics: GA4 Event. We recommend using custom metrics for the following units of measurement: call_duration (time: seconds) engagement_time_msec (time: milliseconds) value; Follow the steps below to create a custom metric in Google Analytics. GA4 Klips templates examples.